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*Slumberland

We refreshed the brand with a new visual identity, including VI marks and icons for improved product categorization.

We found a more compelling way to talk about the brand by reviewing the brand’s story and developing new messages for use in advertising.

In line with the new identity, we also produced new product literature, in-store POS materials and out-ofhome advertising.

 

We helped Slumberland develop a brand new product brochure for its extensive range of mattresses.

We helped Slumberland develop a brand new product leaflet for its extensive range of mattresses.

We helped Slumberland develop a brand new product brochure for its TempSmart line of mattresses.