To support the release of Philips Avent’s brand new range of standard neck curved glass bottles, we creatively developed and produced a complete set of advertising materials.
Following Philips stringent global brand guidelines, yet wanting as much as possible to create materials which resonated with Chinese consumers, we began by developing the product packaging.
We then shot a number of heartwarming visuals which perfectly encapsulated the special bond between Chinese mothers and their offspring, and which provided the base for the key visual and all other extensions.
We support Philips Avent with the development of the brand’s entire packaging for China and emerging markets in line with Philips Avent global brand guidelines. This includes photography and icon development.
We supported Philips Avent with the development of the brand’s packaging for its baby skincare line, including photography and icon development.
Packaging was developed for China, as well as emerging markets.
We helped Philips Avent develop a new range of icons for its baby skincare range for use on communication materials.